MINNEAPOLIS–()–Two outstanding videos are among the projects responsible for a total of eight awards earned so far in 2012 by the in-house Creative Services Department for Allianz Life Insurance Company of North America (Allianz Life®). After receiving recognition in 2011 from the Insurance and Financial Communicators Association (IFCA), Graphic Design USA and the Printing Industry of Minnesota, this year’s accolades include two Bronze Awards from the 33rd Annual Telly Awards, as well as additional awards from IFCA and Graphic Design USA’s American Inhouse Design Awards.
“The Allianz Life Creative Services Department gives us a competitive advantage by finding innovative ways to communicate about complex topics like annuities and retirement income. I am extremely proud of the willingness within the team to constantly raise the bar and achieve new heights”
“The Allianz Life Creative Services Department gives us a competitive advantage by finding innovative ways to communicate about complex topics like annuities and retirement income. I am extremely proud of the willingness within the team to constantly raise the bar and achieve new heights,” said Amanda Brinkman, vice president of Creative Services for Allianz Life. “Recognition from our peers is always gratifying, and now, via acknowledgement from the Telly Awards, we can measure our work against the best companies in the world.”
To date, the Allianz Life Creative Services Department has received the following awards and recognition in 2012:
33rd Annual Telly Awards (2012) – One of the premier award competitions honoring the finest film and video productions, groundbreaking web videos and outstanding TV commercials and programs. A worldwide competition, the Telly Awards receive more than 12,000 entries from all 50 states and five continents. Allianz Life was recognized with two Bronze Awards for:
- “Pronounced: Strength” – Regional TV & Multi-Market Cable Category
- Vision Variable Annuity product video – Sales Video Category
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The Insurance and Financial Communications Association (IFCA) annual awards competition – Association members throughout the United States and Canada evaluated thousands of entries based on five criteria: concept; writing, art direction, overall execution and effectiveness. Allianz Life was recognized with:
- Award of Excellence – For The ABCs of Annuities video series.
- Award of Excellence – Questar Capital 2012 Calendar
The 2012 Graphic Design USA, American Inhouse Design Awards – Designers are evaluated for creativity, the special challenges they face, and their contributions to their businesses and institutions. The competition features 400 winning pieces from more than 4,000 entries submitted. Allianz Life was recognized for:
- Five Financial Personalities Conversation Starter
- Questar Capital 2012 Calendar
- Allianz Life Employee Calendar
- Small Business Life Insurance Kit
The Allianz Life Creative Services Department is responsible for the brand, advertising, media and creative approach for all marketing materials. The department consists of project leaders, art directors, copywriters, print producers and a variety of specialists in the creative field. The 45-person team creates all of the marketing materials that support financial professionals in the sales process. They also create all of the internal communications’ pieces and messaging that reinforces the Allianz Life brand.
About Allianz Life
Allianz Life Insurance Company of North America, one of FORTUNE’s 100 Best Companies to Work For in 2012, has been keeping its promises since 1896. Today, it carries on that tradition, helping Americans achieve their retirement income and protection goals with a variety of annuities and life insurance products. As a leading provider of fixed index annuities, Allianz Life is part of Allianz SE, a global leader in the financial services industry with 142,000 employees worldwide. More than 78 million private and corporate customers rely on Allianz knowledge, global reach, and capital strength to help them make the most of financial opportunities.
Allianz Life Insurance Company of North America offers insurance and annuities in all states except New York. In New York, products are issued by Allianz Life Insurance Company of New York.
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